We are excited to announce that starting from this February 2020 onwards, Elabram will be rebranded to a better look with a new logo, color scheme, and website. We want to share with you our rationale behind the updates, and what they represent for the Elabram brand.
Newly Rebranded Company Logo
The recently incorporated, darker blue release of Elabram’s word and the golden triangles demonstrate our strength in passion and commitment that drives Elabram forward. With that being said, we decided to update our brand elements that represent our empowerment towards a better future. The update includes the brand logo, colour, and website.
Colour is an essential element that defines a brand image. We chose the following two colours for the reasons below. First, blue is the colour of the sky and sea that is often associated with depth and stability. It also symbolises trust, loyalty, wisdom, confidence, intelligence and truth to our corporate identity. As for gold, it symbolises success, achievement, and triumph. In addition, it also means that Elabram relates to elegance, prosperity, quality, and prestige.
This brand new website was launched on 6 February 2020. The renewed website design includes accommodation for our new services under HR Solutions. The page also explains Elabram’s current services and how these services play major roles in bringing new experiences for customers. Elabram will always provide comprehensive and quality HR Solutions as our core business.